Glasses Direct enjoy retail growth through e-commerce

NTT Europe Online provides reliable and flexible platform to help growth

London, 3rd August 2009 – UK-based online retailer Glasses Direct is enjoying double-digit growth thanks to an e-commerce strategy that is innovative, forward looking ­ – and highly cost effective.

Bucking the retail downturn, Glasses Direct's sales targets are being maintained, and year-on-year growth is “in the high tens of per cent,” according to Chief Technology Officer Matthew Pontefract. This success is founded on a clear-sighted e-commerce strategy, which focuses on what needs to be done in-house and what can be outsourced.

In terms of outsourcing, NTT Europe Online has been selected by Glasses Direct, providing a reliable and flexible hosting platform that has enabled the company to expand its operations...

Click here for the full Glasses Direct story, recently featured in Computing.

 

About NTT Europe Online
NTT Europe Online provides managed hosting, security and application management services to businesses globally. These services provide the reliability, availability, security and scalability needed to underpin business success online. NTT Europe Online is certified to ISO27001 for Information Security Management and, as part of the Fortune Global 500 telecom leader NTT, has the reach and scale to support businesses of all sizes. For further information visit www.ntteuropeonline.com  

About Glasses Direct
Glassesdirect.co.uk is the world’s largest direct retailer of prescription glasses. Before 2004, buying prescription glasses was expensive - up to £400 for designer spectacles. But, Glasses Direct's online focus means no middlemen, stores or expensive machinery needed to offer eye tests, so High St quality but big savings for the customer. So far Glasses Direct has saved the spectacles-savvy British public an estimated £20m. www.glassesdirect.co.uk